8 awards for Apsys Polska in the PRCH Retail Awards competition
In the 14th edition of the PRCH Retail Awards competition, shopping centers managed by Apsys Polska and professionals representing the company won as many as 8 awards. Our flagship center – Posnania – won 6 awards this year! Two gold statuettes were won by Food Fyrtel – the regional first year-round food hall located in the Posnania. It was awarded in the business category “The Biggest Challenge of the Year” and in the marketing category “Opening / Reconstruction / Extension / Modernization Campaign of the Year”. Posnania won two silver awards in the marketing categories: “Social Media Activities and Strategy of the Year” and “Pro-Sales Campaign of the Year”.
The jury appreciated Marek Cwiek – Director of Posnania – awarding him the award for the Best Shopping Center Director of the Year. For the second year in a row, the Director of the Year award went to one of Apsys Polska professionals. In 2022, the award went to Joanna Bagińska – Director of Galeria Katowicka.
Apart from Posnania, two silver awards in marketing categories went to: Galeria Katowicka in the “Image Campaign” category and to Centrum Janki in the “Event of the Year” category.
In the 14th edition of the PRCH Retail Awards, the strategic jury additionally gave a special prize for the “Food Fyrtel” project. The project was recognized for its innovative approach that creates trends in the industry.